Capture 100% share of voice and guaranteed engagement! Kuala Lumpur KUL Airport sponsorship campaigns offer several screens of exclusive, high-impact interactions for your brand.
Kuala Lumpur KUL Airport showcases Dioramas, Spectaculars and Tension Fabric Display in the baggage area.
This impactful network is specifically targeted to deliver advertisers an elusive audience of airport travelers: C-Suite executives, business decision-makers., and affluent frequent flyers. Reach the most exclusive business and luxury leisure travelers where no one else can. Executive Club Lounges represent an exclusive opportunity for delivering tailored marketing messages to a valuable and premium travelers.
The Digital Network, which is comprised of fully-digital, high definition double-sided 70” LCD screens. Each unit is situated in head-on positions in order to guarantee that this premium advertising medium is seen by all arriving and departing passengers throughout KUL.
Digital Spectaculars are intentionally located in the most densely populated areas of Kuala Lumpur KUL Airport.
Sleek, bright and sized right, these beautiful signs showcase your brand to millions every month. Located on walls, in concourses, arrival and public areas, and at key intersections of the airport, these large format signs bring your message to life.
A large-scale variation of a classic advertising format, backlit Spectaculars deliver great passenger reach and impact. Mini-Spectaculars are strategically placed in main KUL Airport arteries to catch traveler's eyes while they navigate to concourses and arrival areas.
Since all passengers must go through security check points, these messages cannot be avoided and therefore guarantee 100% departing passenger visibility. Brand recognition and recall are much more likely when advertising serves a practical purpose and is helpful to passengers.
Reach your target audience in a big way with Spectaculars! Your message gets noticed as passengers walk to baggage claim, restaurants, shopping or their gate. Spectaculars are also located in great targeted locations like the Rental Car Facility and the Taxi line at Kuala Lumpur Airport.
Wall and window wraps deliver big impact to travelers and are strategically located in high traffic locations. They provide a “can’t miss” message for advertisers. Both large and small, wraps are a great option to show-off your brand or offer.
Airport advertising is the only medium forecast to double its audience within the next 20 years.
The airport arena creates a positive pre-disposition toward brand communications.
Passengers believe advertising belongs within an airport.
Advertising in airports bestows a brand with international status, prestige and power.
Passengers express a desire for greater engagement with airport advertising.
Airport advertising is the only medium able to deliver a powerful and memorable universal brand experience across the globe.
Kuala Lumpur International Airport advertising is about to get a lot more interesting. Malaysia Airports has arranged to set up 14 new retail and dining spaces. The extra businesses moving into the airport will bring more traffic and should increase views on any ads in that part of the terminal.
In the last 12 months alone, Kuala Lumpur has seen a 12% increase in passenger traffic, with a 4.4% increase over the past three months, for a total of 23.27 million passengers going through the airport on an annual basis. The impressive leap means more eyes for any advertisers with current campaigns in the airport’s terminals. Much of this traffic comes from Singapore, Jakarta, Bali, Hong Kong, and Vietnam, making it a true melting pot of cultures. It won’t take long for bidders to land the retail outlet spaces with so many potential buyers passing though.
Kuala Lumpur International Airport advertising is available throughout the terminals and will no doubt be split between the new retailers and anyone else who wants to promote their products and services. The customers that fly in and out of the airport are often from Asian countries, so targeting the ads is relatively easy. The main thing is to look at placement of the displays and to engage the passengers waiting for their planes. There’s a captive audience and it’s ready for your ads.
It’s always an opportunity when an airport adds new retail spaces and Kuala Lumpur International Airport has seen a steady increase in passenger numbers over the past few years. It’s the perfect time to jump into airport advertising at this particular airport.