Capture 100% share of voice and guaranteed engagement! Oakland OAK Airport sponsorship campaigns offer several screens of exclusive, high-impact interactions for your brand.
Oakland OAK Airport showcases Dioramas, Spectaculars and Tension Fabric Display in the baggage area.
This impactful network is specifically targeted to deliver advertisers an elusive audience of airport travelers: C-Suite executives, business decision-makers., and affluent frequent flyers. Reach the most exclusive business and luxury leisure travelers where no one else can. Executive Club Lounges represent an exclusive opportunity for delivering tailored marketing messages to a valuable and premium travelers.
The Digital Network, which is comprised of fully-digital, high definition double-sided 70” LCD screens. Each unit is situated in head-on positions in order to guarantee that this premium advertising medium is seen by all arriving and departing passengers throughout OAK.
Digital Spectaculars are intentionally located in the most densely populated areas of Oakland OAK Airport.
Sleek, bright and sized right, these beautiful signs showcase your brand to millions every month. Located on walls, in concourses, arrival and public areas, and at key intersections of the airport, these large format signs bring your message to life.
A large-scale variation of a classic advertising format, backlit Spectaculars deliver great passenger reach and impact. Mini-Spectaculars are strategically placed in main OAK Airport arteries to catch traveler's eyes while they navigate to concourses and arrival areas.
Since all passengers must go through security check points, these messages cannot be avoided and therefore guarantee 100% departing passenger visibility. Brand recognition and recall are much more likely when advertising serves a practical purpose and is helpful to passengers.
Reach your target audience in a big way with Spectaculars! Your message gets noticed as passengers walk to baggage claim, restaurants, shopping or their gate. Spectaculars are also located in great targeted locations like the Rental Car Facility and the Taxi line at Oakland Airport.
Wall and window wraps deliver big impact to travelers and are strategically located in high traffic locations. They provide a “can’t miss” message for advertisers. Both large and small, wraps are a great option to show-off your brand or offer.
Airport advertising is the only medium forecast to double its audience within the next 20 years.
The airport arena creates a positive pre-disposition toward brand communications.
Passengers believe advertising belongs within an airport.
Advertising in airports bestows a brand with international status, prestige and power.
Passengers express a desire for greater engagement with airport advertising.
Airport advertising is the only medium able to deliver a powerful and memorable universal brand experience across the globe.
With Memorial Day just behind us, Oakland International Airport advertising is heating up for the summer. The airport has done a lot to increase passengers this year and it’s working extremely well. That’s good news for marketers targeting the many travelers that pass through the airport on a daily basis.
For Memorial Day 2017, OAK airport expected around 160,000 travelers for the four day weekend. However, the increase in passengers won’t slow down anytime soon . . . OAK has plans to offer 15% more seats.
The airport has seen a boost in new flights lately, making it the ideal destination for businesses interested in marketing to international travelers and business people. Southwest has just added its first international route to Mexico in February and Norwegian launched nonstop flights in March to Denmark. These two new destinations make it more attractive than ever to fly out of Oakland International Airport. Advertising is now seen by even more eyes throughout the airport and that will only increase as the summer progresses.
OAK has streamlined everything to make it simpler for travelers to move through the airport. With up to 170 flights per day, to more than 60 destinations both national and international, the airport needs to keep things easy.
The Travel Smart, Arrive Early program helps passengers arrive a little earlier than usual to move through the airport and security with minimal fuss, particularly on holiday weekends, when thing can get a little crowded. To speed up security all the time, TSA PreCheck has also been implemented and lets low risk passengers move through security quickly. They spend less time being checked and can get through to the boarding area faster, where companies will be able to post marketing designed to attract these particular travelers.
One of the biggest advantages of traveling via Oakland International airport is the ease of transportation. Just outside the airport is an access to the city’s BART system, as well as AC Transit bus service, taxis and shuttles. For anyone traveling through the airport, the ease of transport makes it simple to get just about anywhere.
OAK airport advertising reaches millions of people each year, with a heavy emphasis on business travelers. Those who are frequent flyers will have repeat exposure, ensuring that marketing is particularly effective in this area. As the airport continues to improve their offerings, airport advertising ROI will only improve.