Airport Advertising:
Reach a Captive Audience at
Rome International Airport

Fiumicino Airport Fco Advertising Hero 1
Fiumicino Airport Fco Advertising Hero 2

EAM: Streamlining Your Path to Powerful Airport Advertising

  • Rome Airport Impact
  • About Rome Fiumicino Airport
  • Why Rome?
  • Fiumicino Audiences
  • CCA/Nielsen Study
  • About EAM
  • Airports Served

Make an indelible impact on millions traversing through Rome Leonardo da Vinci–Fiumicino International Airport (FCO). At EAM, our team of airport advertising specialists is here to craft and execute distinctive advertising plans that genuinely reverberate with your audience.

We're here to guide you through every stage of the process, from crafting a strategy to expertly executing it for maximum brand impact. With our assistance, savvy marketers can capture the attention of millions of travellers and achieve real-world results.

Explore how we can help you engage a captive audience of travellers with our expert insights and innovative approach to airport advertising at FCO.

Rome Fiumicino Airport Advertising Media Solutions

Fiumicino Airport Advertising Impact Image
  • Annual passengers: Rome Fiumicino Airport (FCO), also known as Leonardo da Vinci Airport, is the busiest airport in Italy and among the busiest in Europe, welcoming over 43 million passengers per year.

  • Airlines: FCO hosts around 100 airlines, including major carriers such as Alitalia, Ryanair, and easyJet.

  • Terminals: FCO features four passenger terminals, each offering a range of services and amenities like duty-free shopping, varied dining options, and comfortable lounges.

  • Advertising opportunities: Businesses can benefit from diverse advertising options at FCO, from traditional billboards and digital screens to innovative and personalized branding installations.

  • Audience: FCO provides businesses with access to a diverse and international audience, making it an ideal place to reach a broad spectrum of cultural and socio-economic demographics.

  • Location: Situated 35 kilometers southwest of Rome's city center, FCO is well connected via road, rail, and bus services, offering easy access for travelers.

Why Fiumicino Airport Advertising Image

  • Population Growth: With a population of about 2.8 million in the city proper and nearly 4.3 million in the greater metro area, Rome is a vibrant city with a slow yet steady growth rate of approximately 0.5% per year over the past 3-5 years.

  • Economic Impact: As Italy's capital, Rome plays a critical role in the nation's economy. Its GDP contribution is significant, driven by sectors such as services, tourism, fashion, design, and film production.

  • Key Industries: Rome is recognized for its fashion, film (with Cinecittà Studios), high-end culinary scene, and as a globally renowned tourist destination. The city is home to several international businesses and organizations.

  • Famous Events: Rome hosts world-class events like the Rome Film Festival, Rome Fashion Week, and the Rome Marathon, attracting global attention and participation.

  • Sports Teams: Rome houses legendary sports teams such as A.S. Roma and S.S. Lazio (soccer), providing a passionate sports culture for fans around the world.

  • Academic Hub: Hosting esteemed institutions like Sapienza University of Rome and Roma Tre University, Rome is an influential center for education and research.

  • Music and Arts: Home to famed venues like the Teatro dell'Opera di Roma and internationally celebrated events like the Rome Jazz Festival, the city offers a rich and diverse arts scene.
Fiumicino Market Highlights Image

Business Decision Makers expand_more
Business Decision Makers

Focused on Rome Leonardo da Vinci–Fiumicino International Airport (FCO), advertising serves as a powerful approach to connect with business decision-makers who regularly visit this bustling transportation hub, especially during high-profile conferences and events in Rome. Executives and managers with tight schedules prioritize convenience and efficiency throughout their journeys.

As they frequently travel between locations, advertising at FCO offers a distinctive opportunity to capture their attention and create a lasting impression on these busy professionals, particularly when they're in Rome for events like international summits or trade shows. This could potentially result in lucrative business opportunities for your brand.

These top-tier decision-makers are always looking for ways to enhance their travel experiences at Rome Leonardo da Vinci–Fiumicino International Airport. They value exclusive airport lounge access, expedited security and baggage check-in, and any other services that contribute to a seamless and stress-free trip.

By displaying your brand within the upscale environments of FCO, you can associate your brand with the principles of convenience and efficiency that these influential individuals highly appreciate, further solidifying your brand's presence in their minds during significant Rome-based conferences and events.

Affluent Travelers expand_more
Affluent Travelers

At Rome Leonardo da Vinci–Fiumicino International Airport (FCO), targeting high-income travelers through advertising is a strategic choice for marketers. These passengers typically possess considerable disposable income and a preference for luxurious experiences, making them an attractive audience for a wide array of brands.

These discerning customers consistently seek products and services that align with their refined lifestyles, ranging from high-end fashion to exquisite fragrances, lavish automobiles, and other upscale offerings.

They travel frequently, immersing themselves in novel destinations and experiences tailored to their interests and sophisticated tastes.

By opting to advertise at FCO, you can reach this affluent demographic at an ideal time when they are more likely to be receptive to new products and exclusive experiences.

This focused approach can considerably boost your brand's visibility and allure among this highly coveted audience.

Early Tech Adopters expand_more
Early Tech Adopters

Passengers frequenting FCO often display technological prowess and are typically the first to embrace new tech products and services. They are inclined to book flights and accommodations online, use mobile apps for check-in and flight status updates, and adopt advanced technologies like biometrics and virtual reality for improved travel experiences.

These individuals may also demonstrate a heightened interest in discovering unconventional travel destinations and experiences.

Capitalizing on the chance to engage with these tech-savvy travelers by amplifying your brand's visibility at Rome Leonardo da Vinci–Fiumicino International Airport. Let us assist you in connecting with early adopters who are perpetually searching for the latest innovations.

Leisure Travelers expand_more
Leisure Travelers

Airports are an excellent platform to promote your products, services, events, and programs to leisure travelers. These travelers take a break from their daily routine to explore new destinations, and they are often eager to make the most of their time away from work or business.

By showcasing your brand in Rome's Fiumicino International Airport, you can connect with these leisure travelers at a prime moment when they're most receptive to new ideas and experiences. With our help, you can create a tailored airport advertising strategy that resonates with their interests and values, capturing their attention and inspiring them to engage with your brand.

Don't miss out on the chance to connect with these regular leisure travelers. Let us help you elevate your brand's visibility and connect with the travelers who are eager to explore new horizons and make the most of their vacation time.

Families expand_more
Families

Don't miss out on the chance to connect with families traveling with kids at Rome's Fiumicino International Airport. Whether it's toys, theme parks, or family-friendly movies and concerts, we'll help you reach your target audience and drive real results for your brand. Let us help you elevate your brand's visibility and connect with the travelers who are eager to make the most of their time away with their children.

Students and Alumni expand_more
Students and Alumni

If you're looking to advertise your university programs, Rome's Fiumicino International Airport provides an excellent opportunity to connect with both current students and alumni. By crafting a tailored airport advertising strategy that resonates with their interests and values, you can capture their attention and inspire them to explore new educational possibilities. Whether you want to reach prospective students or engage with your alumni network, airport advertising is a powerful tool to consider. Let us help you connect with these potential students and alumni at a prime moment when they're most receptive to new ideas and opportunities.

82 percent

Of travelers notice airport advertising.

68 percent

Of U.S. travelers associate airport advertising with high-quality brands and services.

76 percent

Of U.S. travelers reported taking action after seeing airport ads.

1 in 5

Have reported purchasing an advertised item while at the airport.

90 percent

Of respondents said they are likely to shop at a brand's brick - and - mortar location after seeing an airport ad.

42 percent

Of frequent flyers are prompted to visit a website or store after seeing a brand's airport advertisement.

65 percent

Make decision after seeing advertising at the airport.

Source: CCA/Nielsen Study

Our Expertise in Airport Advertising

Are you ready to elevate your brand and captivate millions of airport travelers globally? Established in 2015, EAM brings over 21 years of collective experience to the forefront, offering unparalleled expertise and dedication to ensure your brand's success in the airport advertising arena.

Customized strategies and seamless execution: Rely on our seasoned team to guide you through every step, from crafting a bespoke strategy to delivering maximum impact and ROI for your brand.

Traveler-centric approach: Our profound understanding of travelers' distinct needs and preferences empowers us to design unforgettable experiences at pivotal touch-points.

Comprehensive travel media solution: As an all-in-one solution for travel media, EAM has successfully propelled numerous renowned brands and organizations in their airport advertising campaigns across 50+ airports worldwide.

Collaborative partnerships: Building on our already solidified and strong relationships with global concession owner partners, we work hand-in-hand to plan, produce, negotiate, execute, and report on advertising campaigns for optimal outcomes.

Track record of success and reliability: Harness our extensive industry experience and proven accomplishments in airport advertising to attain your marketing objectives and create a lasting impression on millions of airport travelers worldwide.

Built upon a solid foundation and driven by a passion for excellence in airport advertising, EAM invites you to embark on a journey towards extraordinary brand recognition and growth. Connect with us and let us help you craft impactful and memorable advertising journeys!

Fiumicino Airport Advertising About EAM Image

Powerful Airport Advertising Solutions

  • Digital Solutions
  • Static Solutions
  • Airline Lounges
  • Security Area
  • WiFi Sponsorships
  • Experiential
  • Exteriors
  • In-Flight Video
Digital Spectaculars expand_more
Fiumicino Airport Fco Advertising Digital Spectaculars A1

Digital spectacular screens offer a powerful advertising tool to capture significant attention in airports.

Strategically located in high-traffic areas, these screens provide maximum visibility and impact for your brand.

With their attention-grabbing size and creative flexibility, digital spectacular screens can captivate the attention of travelers and drive engagement like never before.

Let us create a tailored advertising strategy that leverages these screens for measurable success.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Digital Large Format expand_more
Fiumicino Airport Fco Advertising Digital Large Format A1

Large format digital screens offer a unique opportunity to make a lasting impression on travelers.

These screens have the wow factor needed to capture your target audience's attention and inspire them to engage with your brand.

Large format digital screens offer creative flexibility to showcase your brand's messaging and art in a way that resonates with your target audience.

Strategically located in high-traffic areas, these screens ensure maximum visibility and engagement for your brand.

Allow us to design a customized advertising strategy that harnesses the potential of these screens, delivering quantifiable results for your brand.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Digital Screen Network expand_more
Fiumicino Airport Fco Advertising Digital Screen Network A1

By using digital network screens, you can deliver your message to travelers multiple times throughout their journey.

Strategically placed in high-traffic areas, these screens ensure maximum exposure for your brand.

These screens build frequency and drive engagement, making them an effective advertising option.

Digital network screens provide a unique opportunity to connect with your target audience in a prime moment when they're most receptive to new ideas and experiences.

Creative lead times are 7-10 business days.

Elevate your brand's visibility and connect with travelers in airports using digital network screens.

Let us develop a personalized advertising approach that utilizes these screens for tangible success in promoting your brand.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Video Walls expand_more
Fiumicino Airport Fco Advertising Video Walls A1

Video walls are strategically positioned in high-traffic areas of the airport, ensuring maximum visibility and engagement for your brand.

These high-impact screens provide maximum visibility for your brand, making a lasting impression on travelers.

With their large size and creative flexibility, video walls offer a unique opportunity to showcase your brand's messaging and art in a way that truly resonates with your target audience.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Baggage Claim Digital Network expand_more
Fiumicino Airport Fco Advertising Baggage Claim Digital Screens A1

Baggage claim digital network screens provide a unique opportunity to connect with travelers at a prime moment.

Strategically placed in high-traffic areas throughout the baggage claim area, these screens ensure maximum exposure for your brand.

By using baggage claim digital network screens, you can deliver your message to travelers multiple times, building frequency and driving engagement.

Whether you're promoting a new product, service, or event, these screens offer a unique opportunity to connect with your target audience in a prime moment when they're most receptive to new ideas and experiences.

Seize the opportunity to enhance your brand's presence and engage with passengers in the baggage claim area.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Flight Information Digital Screens expand_more
Fiumicino Airport Fco Advertising Flight Information Screens A1

Flight information screens are some of the most frequently viewed screens in the airport, making them a highly valuable advertising space to capture travelers' attention.

As travelers check their flight times, they often have idle time to browse other content on the screens, providing an opportunity for advertisers to reach them with targeted messaging.

Strategically located in high-traffic areas such as near departure and arrival gates, these screens provide maximum visibility and impact for your brand.

Whether you're promoting a new product, service, or event, these screens offer a powerful way to connect with your target audience and capture their attention.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Digital Charging Network expand_more
Fiumicino Airport Fco Advertising Digital Charging Network A1

Digital charging network screens are a highly effective advertising tool for brand marketers looking to maximize their reach and connect with travelers in airports.

These screens are strategically located in high-traffic areas throughout the airport, ensuring maximum exposure for your brand.

By using digital charging network screens, you can not only deliver your message to travelers but also provide them with a useful service - the ability to charge their devices.

This dual functionality of advertising and providing a service can help to build a positive brand image and increase engagement with your target audience.

  • Ad spots: Ranges from 8 to 30 seconds.*
  • Loop duration: Ranges from 30 to 240 seconds.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 7-10 business days.*

* Differs depending on the airport.

Large Format Banners expand_more
Fiumicino Airport Fco Advertising Banners A1

Large format banners offer a large, eye-catching space that can capture the attention of everyone walking through the airport.

They can be strategically placed on walls or hung from ceilings throughout the airport, ensuring maximum exposure for your brand.

With large format banners, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.

With bold and bright colors, they stand out from the neutral tones of airport terminals, making them hard to miss.

Allow our experts to assist you in crafting a tailored advertising plan that harnesses the power of large format banners, providing quantifiable outcomes and supporting your marketing objectives.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Banners have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Tension Fabric Display expand_more
Fiumicino Airport Fco Advertising Tension Fabric Display A1

Tension fabric displays are a visually stunning way to showcase your brand or product in the airport.

With their ability to command attention and stand out in a crowded airport environment, tension fabric displays are an effective way to capture the attention of travelers.

Compared to other advertising formats in the airport, tension fabric displays offer a cost-effective solution to reach a large audience.

With tension fabric displays, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: TFD's have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Wall Wraps expand_more
Fiumicino Airport Fco Advertising Wall Wrap A1

Wall wraps offer a visually striking and modern way to showcase your brand in the airport, with the ability to customize and make them unique to your brand.

Strategically placed throughout the airport in high-traffic areas, wall wraps can capture the attention of travelers, providing maximum visibility and impact for your brand.

With wall wraps, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.

Wall wraps offer a highly effective method to distinguish your brand within the airport environment; allow us to help you capitalize on this opportunity and elevate your brand to unprecedented levels.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Wall wraps have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Spectacular expand_more
Fiumicino Airport Fco Advertising Spectacular A1

Spectaculars are medium to large-scale displays placed in high-traffic areas throughout the airport.

They offer a unique opportunity to showcase your brand in a visually backlit stunning way.

Spectaculars can be a cost-effective solution to create a lasting impact.

With the ability to own 100% of the share of voice, your message is the only one being seen by travelers in that area.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Spectaculars have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Mini-Spectacular expand_more
Fiumicino Airport Fco Advertising Mini-Spectacular A1

Maximize your brand's reach and impact with mini-spectaculars - the cost-effective way to showcase your message in the airport. With 100% ownership, you can be sure that your brand will be the sole focus of travelers passing by.

Strategically placed throughout the airport in high-traffic areas, mini-spectaculars provide maximum visibility and exposure for your brand. Utilize multiple units to capture even more attention and create a powerful presence in the airport.

With their backlit enhancements and bold designs, mini-spectaculars offer a visually stunning way to showcase your product, service, or event in a way that truly resonates with your target audience.

Compared to other advertising formats in the airport, mini-spectaculars offer a cost-effective solution to achieve a wow factor and create a lasting impact. Don't miss out on the chance to elevate your brand's visibility and make a lasting impression in airports.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Mini-Spectaculars have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Dioramas expand_more
Fiumicino Airport Fco Advertising Diorama A1

Dioramas are an effective advertising solution to capture the attention of travelers in airports.

By utilizing multiple units, you can increase the exposure and visibility of your brand to a wider audience. Dioramas also offer backlit enhancements to create a visually striking display that captures the attention of travelers even in low-light areas.

Dioramas offer a cost-effective solution for creating a strong presence in the airport, compared to other forms of airport advertising.

We will help you develop a customized strategy that leverages the potential of dioramas, delivering measurable results and helping you achieve your marketing goals.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Dioramas have a printing and shipping cost.*

* Differs depending on the actual unit.

Jet Bridge Wraps expand_more
Fiumicino Airport Fco Advertising Jet Bridge A1

Jet bridge wall wraps offer a captivating and imaginative way to capture the attention of travelers in a captive environment.

The jet bridge provides a unique opportunity to create a powerful first impression for passengers arriving at the airport and a lasting impression for passengers departing from the airport.

By advertising in this space, brands can own the area and reach a diverse audience in a cost-effective way, making it an ideal choice for financial institutions, insurance companies, tourism, and entertainment brands.

Don't miss out on the chance to elevate your brand's visibility and create a lasting impression.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Jet Bridge Wraps have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Digital Screens expand_more
Fiumicino Airport Fco Advertising Business Club Digital Screen A1

Digital screen advertising in airline business club lounges offers a unique opportunity to reach affluent and discerning audiences of business decision-makers and high net worth individuals.

These clubs provide a captive environment where travelers spend significant amounts of time, sometimes upwards of 90 minutes, making it an ideal place to showcase your brand.

By using digital screen advertising in business club dining and seated areas, brands can increase their visibility and reach an influential audience of business decision-makers and high net worth individuals in a cost-effective and imaginative way.

  • Ad spots: 30 seconds.
  • Loop duration: Ranges from 5-6 minutes.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 5-7 business days.*

* Differs depending on the airport and airline.

Video Wall expand_more
Fiumicino Airport Fco Advertising Business Club Video Walls A1

Video walls offer an expansive canvas for brands to capture the attention of affluent business decision-makers and high net worth individuals in business club lounges.

Ranging from 84-100 inches, these walls are impossible to ignore and provide a visually striking backdrop for brand messaging.

By utilizing video walls, brands can cost-effectively increase their visibility and reach a highly influential audience, making it a smart choice for any advertising campaign targeting affluent travelers.

Video walls in business club lounges provide a captive audience, ensuring that brands can make a lasting impression on their target audience during their extended wait times.

  • Ad spots: 30 seconds.
  • Loop duration: Ranges from 5-6 minutes.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 5-7 business days.*

* Differs depending on the airport and airline.

Entrance Banners expand_more
Fiumicino Airport Fco Advertising Business Club Banners A1

Target high-level decision-makers and affluent individuals with entrance banners in airport business club lounges.

Engage with a discerning audience in a premium, brand-safe environment that showcases authority and allure.

Make a lasting impression on an elite clientele, leveraging your brand's prestige and exclusivity.

Showcase innovations for business-to-business brands or emphasize luxury for high-end brands, catering to the tastes of an affluent audience.

Utilize cost-effective, eye-catching airport lounge banners to enhance visibility and connect with influential decision-makers who value quality and luxury.

  • Size: Various sizes.*
  • Production lead time: 14-21 business days*
  • Production cost: Banners have a printing, shipping, install, and removal cost.*

* Differs depending on the actual unit.

Brand Experience expand_more
Fiumicino Airport Fco Advertising Brand Experience A1

Revolutionize brand engagement with experiential advertising in airport lounges, captivating a captive audience of travelers.

Deliver interactive and immersive experiences that create lasting impressions and foster brand loyalty.

Implement diverse activations, including brand ambassador programs, tech-focused displays, and product sampling, for memorable brand exposure.

Engage affluent customers face-to-face, showcasing products or services uniquely and effectively.

Achieve cost-effective reach for a valuable travel audience while providing enjoyable, memorable experiences that resonate long after their journey.

  • Size: Various sizes.*
  • Production lead time: 2-3 months*
  • Production cost: Fabrication, printing, shipping, install, materials, removal, and more.*

* Differs depending on the actual unit.

Charging Stations expand_more
Fiumicino Airport Fco Advertising Charging Stations A1

The digital charging network screens in business clubs offer an effective method for brand advertisers to engage with airport passengers and broaden their audience while simultaneously providing a valuable device charging service.

These clubs provide a captive environment where travelers spend significant amounts of time, sometimes upwards of 90 minutes, making it an ideal place to showcase your brand.

Brands can increase their visibility and reach an influential audience of business decision-makers and high net worth individuals in a cost-effective and imaginative way.

  • Ad spots: 30 seconds.
  • Loop duration: Ranges from 5-6 minutes.*
  • Capabilities: Full motion animation and static. Use different rotating ads.
  • Lead times: 5-7 business days.*

* Differs depending on the airport and airline.

Security Tray expand_more
Fiumicino Airport Fco Advertising Security Tray A1

Captivating, diverse reach: By advertising on airport security trays, your brand can effortlessly engage a wide variety of travelers during an essential part of their journey.

Limitless creativity: Cater to a range of industries, from streaming services to financial companies, by designing eye-catching and appealing messages in this unique space.

Cost-effective strategy: Make a lasting impact on a valuable audience without exceeding your budget through security tray advertising.

Stand out from the crowd: Differentiate your brand from conventional advertising methods and leave a lasting impression on potential customers.

  • Production cost: Printing, install, and shipping.
  • Lead times: 3-4 weeks.*

* Differs depending on the airport.

Airport Security Area Domination expand_more
Fiumicino Airport Fco Advertising Security Area Domination A1

Immersive brand experience: Airport security area domination advertising allows your brand to capture the attention of travelers through a complete takeover of the space with engaging messaging.

Diverse ad formats: Utilize a range of creative elements, including wall wraps, banners, fence clings, and security tray branding, to leave a lasting impression on passengers during a crucial airport touchpoint.

Captive environment: Connect with customers in a setting where their attention is focused, providing a more effective platform for showcasing your brand message.

Reach valuable audiences: Leverage this powerful approach to engage with a diverse and highly sought-after demographic, enhancing your brand's visibility and impact.

  • Production cost: Printing, shipping, install, and removal.
  • Lead times: 14-21 business days.*

* Differs depending on the airport.

Airport WiFi Sponsorship expand_more
Fiumicino Airport Fco Advertising Wifi Sponsorship A1

Sponsoring Wi-Fi access at airports enables your brand to engage with travelers in a valuable and impactful way through their personal devices.

Versatile call-to-action: Utilize a variety of approaches to target customers, fostering interaction and interest in your brand.

By offering free Wi-Fi to travelers, your brand creates a lasting impression by providing tangible benefits that they will appreciate.

Digital mobile advertising at airports allows your brand to effectively target a wide array of audiences, including ecommerce, B2B, and travel companies.

Leverage the captive airport environment to boost customer engagement, sales, and brand loyalty through sponsored Wi-Fi access.

  • Ad spots: 30 seconds.
  • Capabilities: Video and static. Choose from a variety of call-to-action pages.
  • Lead times: 5-7 business days.
Exhibit Space expand_more
Fiumicino Airport Fco Advertising Exhibit Space A1

Captivating engagement: Experiential advertising at airports enables your brand to interact with a captive audience of travelers through immersive and interactive experiences.

Lasting impressions: Create unforgettable moments for customers by offering a variety of activations, including brand ambassador programs, tech-focused displays, and product sampling.

Unique showcase: Exhibit spaces provide an exceptional platform to present your products or services in a memorable manner and facilitate face-to-face customer interactions.

Cost-effective reach: Engage a valuable travel audience with exhibit space advertising at the airport, maximizing your brand's impact without overspending.

Memorable experiences: Delight customers with a fun and exciting activation they will remember and associate with your brand long after their travels.

  • Size: Various sizes.*
  • Production lead time: 2-4 months*
  • Production cost: Fabrication, printing, shipping, install, materials, removal, and more.*

* Differs depending on the actual activation and airport.

Exterior Airport Banners expand_more
Fiumicino Airport Fco Advertising Exterior Banners A1

Leverage the power of exterior signage to engage airport visitors as they arrive or depart, ensuring your brand remains top-of-mind. Utilize high-impact formats like billboards, building wraps, and digital screens to create unforgettable visuals and make a lasting impression on your target audience. Embrace airport exterior advertising to elevate brand awareness and leave travelers with a memorable connection to your brand.

  • Production cost: Printing, shipping, install, and removal.
  • Lead times: 14-21 business days.*

* Differs depending on the airport.

Airport Digital Billboards expand_more
Fiumicino Airport Fco Advertising Airport Billboards A1

Reach a captive, diverse audience: Exterior digital billboards at the airport enable your brand to engage with a wide variety of travelers, amplifying your brand's visibility.

Attention-grabbing visuals: Utilize creative messaging on digital billboards to make a lasting impression on travelers and effectively communicate your brand's message.

Authority perception: Leverage the elevated credibility travelers associate with airport branding, enhancing your brand's reputation and appeal.

Valuable audience engagement: Connect with a highly sought-after demographic to increase brand awareness, drive engagement, and foster loyalty.

  • Ad spots: 5-10 seconds.
  • Capabilities: Full motion animation and static.
  • Lead times: 7-10 business days.
Pre-Roll Spot on Seatback expand_more
Fiumicino Airport Fco Advertising Pre Roll Seatback A1

Pre-roll seat back advertising is an innovative way for brands to reach a captive audience of travelers mid-flight.

With the ability to deliver content directly to the screen in front, advertisers can utilize video-on-demand ad spots for tv shows and movies to create an impactful and memorable message.

These programs provide a unique opportunity for brands to reach customers with a 30-second spot duration, creating a lasting impression on passengers in a captive environment.

In-flight seat back screen advertising provides a valuable touchpoint for brands to connect with customers and promote their products or services.

It's a cost-effective way for brands to reach a diverse audience and make an impression mid-flight.

Roadblock Spot on Seatback expand_more
Fiumicino Airport Fco Advertising Roadblock Seatback A1

Advertisers can place video ads on the seatback screens of airplanes to reach a captive audience of travelers during their flight. Pre roll and roadblock.

These spots provide a unique opportunity for brands to reach all customers onboard with a must watch 30-second spot full audio, creating a lasting impression on passengers in a captive environment.

  • Ad spots: 30 seconds.
  • Capabilities: Video.
  • Lead times: 30-45 business days.*

* Differs depending on the airline.

Spots on Personal Devices expand_more
Fiumicino Airport Fco Advertising Personal Devices A1

Brands advertising inflight through personal devices, such as tablets, phones, and laptops, is an innovative way to reach a captive audience of travelers mid-flight.

With the ability to deliver content directly to passengers, advertisers can utilize live TV advertising and video-on-demand ad spots to create an impactful and memorable message.

These programs provide a unique opportunity for brands to reach customers with a 30-second spot duration, creating a lasting impression on passengers in a captive environment.

In-flight advertising provides a valuable touchpoint for brands to connect with customers and promote their products or services. It's a cost-effective way for brands to reach a diverse audience and make an impression mid-flight.

  • Ad spots: 30 seconds.
  • Capabilities: Video.
  • Lead times: 14-45 business days.*

* Differs depending on the airline.

Boarding Passes expand_more
Fiumicino Airport Fco Advertising Boarding Passes A1

Advertisers can place branding or advertising on boarding passes to reach travelers as they check-in for their flight. This format can be used to promote travel-related products and services or to build brand awareness.

Case Studies

Inspiration for your next campaign

  • Dynatrace
  • Fortinet
  • Invest in Canada
  • Radisson
  • Fabric
  • University of Pennsylvania
  • BYU
  • Rauw Alejandro
  • Flexispot

Dynatrace offers a platform for understanding the performance of multi-cloud environments. A publicly traded company that serves customers in a variety of regions including North America, Europe, the Middle East, Africa, Asia Pacific, and Latin America. It was established in 2005 and generates revenue of approximately billion dollars per year.

The Journey

Dynatrace worked with EAM to plan and carry out a worldwide airport advertising campaign across various continents such as Europe, Asia, Australia, North America, and South America. Together with our airport concession partners, we crafted an airport media campaign that included both digital large format and digital screen networks that reached specific groups of people within airports.

Outcomes

Dynatrace's campaign was displayed in major airports including Paris, London, São Paulo, Kuala Lumpur, Mexico City, Tokyo, and others. It reached over 60 million people around the world.

Fortinet, Inc. provides broad, integrated, and automated cybersecurity solutions in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company, which is publicly traded. It was established in 2000 and generates revenue of approximately 4.4 billion dollars per year.

The Journey

We helped Fortinet develop, plan, and execute a U.S. and Canada airport advertising campaign across many markets such as Las Vegas, New York, Chicago, San Francisco, Toronto, Washington DC, Dallas, and many more.

Outcomes

Fortinet’s campaign was able to garner over 40 million impressions and helped elevate the brand as a leader in cybersecurity solutions.

Invest in Canada works directly with global investors to unlock investment opportunities and facilitate expansion in Canada. They bring industry, community and government partners together to offer seamless services that make it easy for you to grow your operations in Canada.

The Journey

EAM supported Invest In Canada by helping to develop and implement a customized approach that targeted airports in the U.S., Europe, and Middle East. The goal was to promote investment opportunities in Canada to C-level executives. A combination of digital and print media effectively reached this traveling demographic.

Outcomes

The Invest in Canada campaign appeared in prominent airports such as London, Dubai, and New York, as well as in airline club lounges across various U.S. airports. This exposure enabled Invest in Canada to garner more than 49 million impressions.

Radisson Hotel Group provides a dynamic set of hotel brands for a wide range of travelers and budgets. Each of these brands has its own identity. Any traveler can feel at home when they decide to stay with us, because there is always a Radisson Hotel that caters to their needs.

The Journey

EAM assisted Radisson in planning and executing a South America and Mexico City marketing effort. The objective was to increase awareness for Radisson's properties in key tourist spots. Both digital and physical branding was employed to reach travelers.

Outcomes

This campaign resulted in over 30 million impressions across Buenos Aires, Santiago, Bogota, and Mexico City.

Fabric is the headless commerce platform purpose-built for growth. Headless means connecting every sales channel (head) to a single source with Fabric. Customers like GNC and The Honest Company trust fabric for its open and modular design, allowing them to be live in weeks without having to re-platform.

The Journey

EAM helped Fabric plan and executed a full takeover of digital and security tray signage at San Jose Airport. Fabric was able to take over 82 digital faces covering 5,252 square feet of live area. In addition, all 760 TSA trays in the security line had Fabric branding on it.

Outcomes

With over 10 million impressions, Fabric was able to showcase their offering and attract new customers. The San Jose takeover allowed Fabric to establish and position itself as a trustworthy leader in the space. Maintain a high level of visibility with different audiences.

The Wharton School of the University of Pennsylvania is the business school of the University of Pennsylvania, a private Ivy League research university in Philadelphia. Generally considered to be one of the most prestigious business schools in the world, the Wharton School is the world's oldest collegiate business school, having been established in 1881.

The Journey

We assisted The Wharton School in planning and executing a crucial initiative to raise awareness of their Executive Education program. The plan was to target and focus on professionals in business club lounges of major airports in the U.S. Cities targeted included: Philadelphia, New York, Dallas, Atlanta, Denver, Minneapolis, San Diego, and Atlanta.

Outcomes

Wharton successfully connected with targeted professionals in United, Delta, and American Airlines business club lounges.

Brigham Young University is a private research institution located in Provo, Utah. Founded in 1875, it currently has over 30,000 undergraduate students enrolled, and more than 440,000 living alumni.

The Journey

We assisted BYU with planning and carrying out a multi-market airport advertising campaign aimed at increasing enrollment for the upcoming year. We used the digital video capabilities of airports in Salt Lake City, Dallas, Chicago, and Washington DC as the main focus of the campaign.

Outcomes

We implemented a strategic approach to maximize BYU's budget by having ongoing year round ads in Salt Lake City Airport and rotating them in other key markets. This campaign was run for an entire year, which allowed BYU to maintain a high level of visibility with different audiences.

Rauw Alejandro, is a world-renowned singer and songwriter from Puerto Rico. His Vice Versa album has amassed more than 3.6 Billion streams and topped the Best Albums of 2021 lists in The New York Times, Rolling Stone, NPR, and Billboard.

The Journey

EAM helped plan, secure, and execute a domestic and international airport and inflight ad campaign for the release of Rauw’s newest album “Saturno”. Reaching a massive audience in Miami, Madrid, Barcelona, New York, Chicago, and onboard all JetBlue planes.

Outcomes

The ads for Rauw Alejandro’s Saturno have been seen by over 15 million people across the U.S. and in Spain. This campaign will not only accompany the release of the album but also help with promotion of the upcoming tour.

Flexispot has always been the go-to for the best height adjustable standing desks, offering ergonomic solutions that help people upgrade their home office. The company has 20 years of experience in the ergonomics industry and have helped over 10 million people avoid spine health problems with their array products.

The Journey

We were tasked by Flexispot to boost brand recognition in the U.S. We aided in pinpointing crucial airports for their campaign and executed a yearly branding takeover of TSA security trays in 5 major cities: Chicago, Denver, Charlotte, Washington DC, and Los Angeles.

Outcomes

Flexispot generated over 100 million impressions by displaying their brand to U.S. consumers at 5 major airports.

Advertise to Specific Market Segments at Rome Airport

  • B2B
  • Conference Participants
  • B2C
  • Education
  • Tourism
  • Government
  • Luxury
  • Events
  • Entertainment
  • Financial and Crypto
  • PSA & Non-Profits
  • Healthcare

Engaging Business Decision-Makers at Rome Fiumicino International Airport (FCO)

Rome Fiumicino International Airport (FCO) provides an exceptional setting for B2B brands to directly engage with influential business decision-makers. Capitalize on the captive audience of professionals and frequent travelers at FCO to promote your brand through customized airport advertising strategies.

Develop impactful advertising campaigns that address the specific needs, preferences, and habits of these decision-makers. Employ a combination of advertising channels, including dynamic digital displays, immersive activations, and visually appealing traditional signage, to deliver a memorable and persuasive advertising experience.

By concentrating on conveying an engaging message that emphasizes your brand's unique value proposition and crafting targeted, captivating campaigns, you can effectively capture the attention of key decision-makers at FCO. This focused approach to airport advertising will not only boost your brand awareness among your desired audience but also stimulate conversions and cultivate long-lasting connections with influential business clients.

Embrace the opportunity to create a lasting impact with your airport advertising campaigns at FCO and form meaningful connections with the decision-makers who are essential to your business.

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B2B Fiumicino Fco Airport Advertising Category

Welcoming Conference Attendees with Memorable Advertising at Rome Airport (FCO)

When conference-goers arrive at Rome Fiumicino International Airport (FCO), it's the perfect moment for your brand to make a strong first impression on this influential audience. Airport advertising allows you to effectively connect with these business travelers as they explore the airport, eager to participate in the event.

To attract the attention of conference attendees, develop bespoke advertising campaigns that align with their unique needs and interests. By thoughtfully positioning your ads throughout FCO, you can design unforgettable and engaging experiences for these newly arrived visitors, laying the groundwork for substantial connections.

Utilize FCO airport advertising to amplify your brand's presence and position your company as an industry leader among conference attendees. This focused approach will not only strengthen brand recognition and loyalty but also fuel sales and revenue growth in the long term.

Expand your brand's reach by connecting with business travelers as they land in the host city for conferences and conventions - create a lasting impact through well-planned airport advertising at Rome Fiumicino International Airport (FCO) that propels your brand forward.

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Conference Participants Fiumicino Fco Airport Advertising Category

Maximizing Exposure: How to Effectively Utilize Airport Advertising at FCO

As one of the busiest airports in Italy, Rome Leonardo da Vinci-Fiumicino International Airport (FCO) provides an ideal location for brands to create a lasting impression on travelers. With extended dwell times and heightened attentiveness, FCO offers a prime opportunity to connect with your target audience and foster positive brand associations.

Research shows that airport advertising has a considerable impact on consumer behavior, with 68% of U.S. travelers associating it with high-quality brands and services, and 76% taking action after seeing airport ads. To effectively engage with travelers at FCO, brands can utilize a range of innovative strategies, such as experiential activations, dynamic digital messaging, interactive displays, and targeted branding at crucial touchpoints.

By implementing these tactics, brands can differentiate themselves in a competitive marketplace and create memorable experiences for travelers. Airport advertising at FCO enables your brand to establish a connection with a diverse and valuable consumer audience, enhance brand perception, and boost recognition and sales.

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B2C Fiumicino Fco Airport Advertising Category

Elevate Your Enrollment Efforts with FCO Airport Advertising

For universities looking to promote their enrollment programs to a wider audience of prospective students, FCO airport advertising offers an unparalleled platform. As a top destination for travelers to Rome, FCO allows universities to showcase their programs in a prestigious environment and present them as authoritative in their respective fields, from business schools to specialized institutions.

In addition to attracting potential students, airport advertising at FCO provides an opportunity to connect with influential alumni who frequent the airport. Alumni donations play a significant role in supporting universities, and by targeting business and leisure travelers, universities can foster ongoing support from this important group.

By leveraging airport advertising at FCO, your university can capture the attention of a diverse audience of potential students and foster a positive perception of your programs. This leads to increased enrollment and ongoing support from alumni.

In conclusion, FCO airport advertising is a powerful tool for effectively marketing your university's enrollment programs to a vast audience of travelers. By utilizing this high-impact platform, you can create a positive perception of your programs, drive enrollment, and connect with influential alumni.

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Education Fiumicino Fco Airport Advertising Category

Reach Your Target Audience with Airport Advertising at Rome Fiumicino International Airport

If you're looking to expand your brand's reach to travelers, then consider advertising in one of the busiest airports in Italy, Rome Fiumicino International Airport (FCO). With a massive annual footfall, your business can captivate and engage with a diverse group of passengers who are actively seeking new experiences and destinations.

By utilizing innovative approaches such as eye-catching digital messaging, immersive experiential activations, interactive displays, and strategic branding at high-impact touchpoints, your business can effectively connect with travelers during their journey when they are most receptive to new ideas.

Whether you are a hotel, tour operator, airline, tourist attraction, or travel insurance company, airport advertising at FCO can create a lasting impression on your target audience, elevating your brand recognition and driving conversions.

Don't miss the opportunity to showcase your brand to the millions of travelers that pass through Fiumicino International Airport. Embrace airport advertising and watch your business soar to new heights as you connect with passionate travelers who are shaping the future of the travel industry.

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Tourism Fiumicino Fco Airport Advertising Category

Maximize Your Reach with Government Advertising at Rome Fiumicino International Airport

Are you a government entity looking to reach a diverse audience of leisure and business travelers? Look no further than advertising in Rome Fiumicino International Airport (FCO), one of the busiest airports in Italy. From recruitment drives for law enforcement and military to public health campaigns, FCO provides a high-visibility platform for reaching the masses.

Utilizing strategies such as dynamic digital messaging, interactive displays, and strategically placed ads, your government organization can launch engaging and influential campaigns that raise awareness, drive engagement, and reinforce the significance of your mission. With a prestigious backdrop and a captive audience, your organization can create a strong impact on those who matter most.

Airport advertising at FCO allows government agencies and organizations to effectively connect with travelers, transforming the airport into a vital hub for public information and interaction. Don't miss the chance to elevate your organization's presence and influence among the traveling public. Embrace airport advertising at Fiumicino International Airport (FCO) and watch your message soar.

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Luxury Brands Take Flight: Rome's FCO Airport Advertising Elevates the Experience

High-end consumer brands are finding immense value in airport advertising, particularly at Rome Leonardo da Vinci–Fiumicino International Airport (FCO). They capitalize on the distinct opportunities available to target affluent leisure and business travelers. Airports, especially FCO, provide an exceptional environment for influential marketing campaigns, capturing a captive audience in a setting that radiates sophistication and exclusivity.

As travel continues to increase, the demand for luxury retail and brand promotion within airports has soared, inviting a diverse range of upscale clothing labels, car manufacturers, jewelry, luggage, fragrances, and more to display their most exquisite products in this global marketplace.

The prestige connected to advertising at FCO airport is a key motivator for luxury brands, permitting them to align their image with the airport's refined ambiance. This strategic positioning enhances brand reputation and lures discerning customers who appreciate life's finer aspects.

Furthermore, the prolonged waiting times in airports, particularly in the U.S., offer an invaluable chance for luxury brands to engage their desired audience. As passengers spend considerable time waiting for their flights, luxury brands can take advantage of this opportunity to exhibit their products, leaving an enduring impression on the most coveted consumer demographic.

Embrace the allure of FCO airport advertising and witness your luxury brand reach new heights, captivating the wealthy travelers that shape your market.

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Hitting a Home Run with Airport Advertising for Sporting Events

High-profile sporting events attract vast crowds of fervent fans, offering a prime opportunity for advertisers to engage this passionate audience through airport advertising. Fans traveling to these esteemed events are enthusiastic and ready to celebrate, making them a perfect target for brands looking to create a lasting impression.

Those attending these major sporting events are often well-off, with significant household incomes and discretionary spending capabilities. By advertising in airports, your brand can effectively connect with these fervent consumers as they set off on their memorable journeys.

Airport advertising during significant sporting events enables your brand to reach a captivated and responsive audience in a spending mindset. The anticipation surrounding these events magnifies the effect of your ads, enhancing brand visibility, nurturing loyalty, and solidifying your connection with the most memorable moments in the world of sports.

Don't miss the opportunity to hit a home run with airport advertising. Grasp the chance to engage with dedicated fans and elevate your brand as they travel to support their favorite teams and athletes.

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Events Fiumicino Fco Airport Advertising Category

Sky-High Marketing: Promote Your Brand with FCO Airport Advertising

Are you looking for an effective way to reach a diverse and engaged audience? Look no further than FCO Airport! With millions of travelers passing through every year, FCO Airport offers a prime opportunity to showcase your brand to a global audience.

Airport advertising is uniquely positioned to deliver an immersive and memorable experience for your audience. With high-quality digital displays, dynamic posters, and cutting-edge technology, your campaign can captivate travelers and create a lasting impact. FCO Airport advertising provides unmatched flexibility, enabling you to tailor your message to your audience and keep your content fresh and relevant.

Whether you're targeting leisure or business travelers, airport advertising can help you reach your goals. With the extended wait times and layovers at airports, your audience is more likely to engage with your campaign and consider your products or services. As travelers navigate the airport environment, they'll be more receptive to marketing messages and more likely to take action.

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Entertainment Fiumicino Fco Airport Advertising Category

Soaring Financial Success: Impress with FCO Airport Ads

FCO Airport advertising also provides an excellent opportunity for financial service institutions. With a diverse demographic that includes well-educated and affluent individuals, FCO Airport is an ideal platform to showcase your financial products and services. From traditional banking services to innovative crypto exchanges, your message can be conveyed with maximum impact in the airport setting.

Don't miss out on the chance to make a lasting impression on a captive audience. FCO Airport advertising can help you elevate your brand to new heights and drive interest and revenue. Contact us today to learn more about our advertising opportunities at FCO Airport!

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Financial and Crypto Fiumicino Fco Airport Advertising Category

Empowering Initiatives: FCO Airport Ads for a Cause

Local governments and charitable organizations acknowledge the incredible reach of airport advertising in magnifying public service messages and raising cause awareness. Airports like Rome Fiumicino International Airport (FCO) host millions of passengers yearly, providing a vast platform for messages to resonate with both vacationers and business travelers.

FCO offers a captive audience, making sure your announcement engages travelers as they queue, unwind in lounges, or stroll to their boarding gates. This ensures your message is visible and memorable to a wide-ranging demographic. Additionally, airports are frequently viewed as reliable information sources, making them ideal venues for public service announcements and charity campaigns.

Non-profit organizations can utilize FCO airport advertising to inform the public about their objectives and the issues they champion. This international stage lets you connect with travelers from around the globe, many of whom might be unfamiliar with your organization's message. Your campaign can ignite discussions, motivate action, and even prompt donations.

By capitalizing on airport advertising, nonprofits can also create donation opportunities through airport-based kiosks or other advanced technologies. This approach lets travelers contribute instantly, further aiding your cause and generating impact.

In conclusion, airport advertising, especially at locations like FCO, offers a distinct and persuasive opportunity for public service announcements, non-profits, and public welfare campaigns to access a large audience of vacationers and business travelers. Propel your message to new heights and foster positive change through the strength of airport advertising.

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Healthcare Advertising at FCO Airport

Airport advertising is an influential approach for medical groups, hospitals, clinics, health insurance providers, and health technology firms aiming to engage a varied audience of leisure and business travelers. High-traffic hubs like Rome Fiumicino International Airport (FCO) present an unrivaled chance to interact with potential clients who might need medical assistance or health insurance while abroad.

Medical groups can use FCO airport advertising to enhance brand recognition and acquire new patients, while hospitals and clinics can highlight their specialized services such as urgent care, pediatrics, or women's health. Health insurance firms can employ airport advertising to stress the significance of coverage and display their plans, while health technology companies can showcase their groundbreaking solutions like telemedicine or wearable devices.

Airport advertising at FCO features a variety of formats, including billboards, digital displays, and interactive kiosks, allowing for customized messaging to particular demographic groups like families, business travelers, or older adults. By integrating state-of-the-art technologies such as augmented reality or virtual reality, your advertising campaign can engage and mesmerize travelers, leaving a lasting impact.

In summary, airport advertising, particularly at Rome Fiumicino International Airport (FCO), presents a unique and persuasive opportunity for hospitals, clinics, health tech apps, healthcare technology, and health service providers to reach a broad audience of leisure and business travelers. Elevate your brand and display your offerings with the power of airport advertising.

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Trusted by Large and Small Companies

Rauw Alejandro Logo Fiumicino Airport Advertising
Bionano Logo Fiumicino Airport Advertising
Wharton Logo Fiumicino Airport Advertising
Pioneer Logo Fiumicino Airport Advertising
Baird Logo Fiumicino Airport Advertising
Mcgraw Hill Logo Fiumicino Airport Advertising
University Of Pitt Logo Fiumicino Airport Advertising
Flexispot Logo Fiumicino Airport Advertising
Radisson Logo Fiumicino Airport Advertising
Dynatrace Logo Fiumicino Airport Advertising
Ensono Logo Fiumicino Airport Advertising
Transfer Wise Logo Fiumicino Airport Advertising
Byu Logo Fiumicino Airport Advertising
Utd Logo Fiumicino Airport Advertising
Fortinet Logo Fiumicino Airport Advertising
Fabric Logo Fiumicino Airport Advertising
Notable Logo Fiumicino Airport Advertising
Rubrik Logo Fiumicino Airport Advertising
Viator Logo Fiumicino Airport Advertising
Big Commerce Logo Fiumicino Airport Advertising
Invest In Canada Logo Fiumicino Airport Advertising
University Of Michigan Logo Fiumicino Airport Advertising

Frequently Asked Questions

Is airport advertising effective? expand_more

Airport advertising is highly effective for several reasons. Airports are bustling hubs that cater to a diverse and captive audience, including business travelers, tourists, and frequent flyers. This results in prolonged exposure to your ads and increased brand awareness. Additionally, airport advertising allows you to target specific demographics, ensuring your message reaches the right audience.

Airline club lounges, frequented by business travelers, offer an exclusive environment for targeted advertising, capturing the attention of high-value customers. Furthermore, airport Wi-Fi enables precise device targeting, allowing you to engage with passengers on their smartphones, tablets, or laptops.

With various formats such as digital screens, billboards, and experiential marketing, airport advertising provides a unique opportunity to create memorable and impactful campaigns, ultimately driving higher conversion rates for your brand.


Read more on airport advertising effectiveness

Why is airport advertising important? expand_more

Airport advertising is important due to its unique ability to capture the attention of a diverse, captive audience with significant purchasing power. As passengers spend considerable time in airports during check-in, security screening, layovers, and baggage claim, they are more likely to absorb and engage with advertising messages.

Airport advertising elevates your brand's image, as it is often associated with luxury, innovation, and global reach. By leveraging a variety of formats, such as digital screens, billboards, and experiential marketing, airport advertising creates memorable and impactful campaigns, positioning your brand as a leader in its industry.

Does airport advertising work? expand_more

Absolutely, airport advertising works effectively due to the unique environment and audience it caters to. Airports attract a wide range of passengers, from business professionals to vacationers, providing a captive audience with substantial spending potential. The time spent by passengers during check-in, layovers, security checks, and baggage collection creates ample opportunities for ads to resonate and leave a lasting impression.

Airport advertising allows for precise demographic targeting, ensuring your message reaches an audience most likely to engage with your brand. By utilizing strategic ad placements in areas such as airline club lounges, gate areas, security, ticketing, food area, bag claim, and leveraging airport Wi-Fi for device targeting, you can tailor your campaigns to specific customer segments.

Furthermore, airport advertising offers diverse formats, including digital displays, large-scale billboards, and immersive experiences, which contribute to creating memorable and persuasive campaigns. By capitalizing on the airport's dynamic setting, your brand can achieve increased visibility, enhanced brand image, and ultimately, higher conversion rates.

How much does it cost to advertise at the airport? expand_more

The cost of airport advertising can vary greatly depending on several factors, including the specific airport, location of the advertisement within the airport, ad format, size, duration, and the level of customization. Smaller regional airports typically have lower advertising costs, while prime locations in larger international airports command higher prices due to increased footfall and visibility.

Ad formats, such as digital displays, large-scale billboards, experiential marketing, or ads in airline club lounges, each come with their own price range. Digital ads are often priced on a cost-per-impression basis, while traditional static formats like billboards might be charged monthly or for a fixed campaign duration. Customized, immersive experiences generally require a higher investment due to their unique and interactive nature.

To determine the exact cost of advertising at an airport, it is best to consult with one of our airport advertising specialists for specific rates and available options tailored to your brand's needs and budget.

Which airport advertising is more effective? expand_more

The most effective airport advertising strategy depends on your target audience, campaign goals, and budget. To maximize impact, consider demographics, ad format, budget constraints, and creativity. Tailor your ads to the audience, choose the right format for your objectives, and create visually appealing messages. Ultimately, a well-planned and targeted approach will yield the best results for your airport advertising campaign.

How can EAM help? expand_more

EAM is here to guide businesses and marketing agencies through the exciting world of airport advertising. We're experts in airport advertising and have helped many famous brands and groups run successful advertising campaigns in over 50 airports around the globe. Reach out to us to begin planning your airport advertising campaign.

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